Social Biz Atlanta 2013: Improving Customer Experiences by Improving Your Ability to Beat Expectations

This year’s them is centered on helping SMBs transition from using social media tools to being strategic social businesses. This year the programming for general session will be focused on small and mid-size businesses. Including subjects on, Marketing Automation, CRM, Content and how to use them to engage social customers.

Sponsors: Georgia Tech, Get Satisfaction, HubSpot, InsideView, Microsoft, Oracle, Sage, Zoho, Zuora

Media Partners: Atlanta Tribune, B2B Camp Atlanta, Direct Marketing News, Small Business Trends, SmallBizTechnology.com, Social Media Today

Prizes: iPad Mini, Kindle Fire, mobile phones, Microsoft Xbox

Topics Include:

• Serial Entrepreneurship in the Age of Social Business
• The Subscription Economy: Why Subscriptions Are Good for Business and Customer Relationships
• Gamifying Your Business to Improve Customer Experience and Employee Satisfaction
• Marketing Automation - Combining Social, Email, SEO and Content Marketing to Optimize Customer Acquistion
• Leveraging Social, Mobile and The Cloud to Give Customers Something to Talk About - Something GOOD!
• Content, Curation, Community and Influence
• The Realities of Becoming a Social Business, Revisited
• A Look Into The Future of Social Business
• Special Lunch and Learn Session: Marketing Automation Deep Dive with HubSpot

Speakers Include:

• Brian Bell, Chief Marketing Officer, Zuora
• Ashish Bisaria, Senior Vice President, Customer Experience, Manheim
• Rick Burnes, Product Marketing Director, HubSpot
• Anita Campbell, CEO and Publisher, Small Business Trends
• Robin Carey, CEO, Social Media Today
• Teresa Caro, Vice President Social Marketing at Engauge
• Ginger Conlon, Editor-in-chief, Direct Marketing News
• David Cummings, Cofounder of Pardot
• Bert Dumars, Vice President, Principal Analyst Serving CMOs at Forrester Research
• Donna Ennis, Project Director, MBDA Business Center
• Jon Ferrara, Founder of Nimble.com
• Tricia Gellman, Senior Director, Product Marketing at Salesforce.com
• Art Hall, Director, Alvarez and Marsal
• Rob Houser, Senior Director, Product Management at Sage
• Paul Greenberg, President of the 56 Group & Author of CRM at the Speed of Light
• T.A. McCann, VP of Product Strategy of BlackBerry, Founder of Gist
• Jeff Nolan, VP of Product Marketing, Get Satisfaction
• Kyle Porter, Founder of SalesLoft.com
• Ramon Ray, Publisher of SmallBizTechnology.com
• Nate Skinner, VP, Enterprise Marketing, Salesforce
• Michael Thomas, Customer Success Manager, Microsoft
• Heidi Tucker, Vice President, Global Alliances at InsideView

Important Event Information:
Website: Http://SocialBizAtlanta.com
Facebook Page: http://facebook.com/SocialBizAtlanta
Twitter: @SocialBizAtl

Questions about registration and attendance contact:

Caitlin 404.808.0108

Interested in Sponsorship? Space still open, please contact:

Caitlin 404.808.0108